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Perfectionists Getting Shit Done (aka PGSD)
Get shit done in your business without burning out
Our next enrollment starts on 17 June 2026 for one week only. Join the waitlist today.
Perfectionism has been making it hard to show up consistently:
• Making important business decisions takes forever – you’ve been stuck for months on key choices like your niche, pricing or even your business name.
• You’re overwhelmed by everything there is to do and struggling to keep up with your current to-do list, let alone tackle the new ideas you’re excited about.
• Promoting yourself is scary – you avoid fully marketing your business because you’re worried about judgment or making sales only to end up letting your customers down.
• You’ve burned out before and now the fear of it happening again stops you from going all-in on your business.
• You feel guilty when you rest and even when you take a break, you can’t mentally switch off. You just think about what you “should” be doing instead.
• Perfectionism traps you in procrasti-learning, endless research, and over-editing – nothing ever feels “ready” enough no matter how hard you try.
• You either overprepare to the point of exhaustion or leave things until the last minute, and it’s draining. You feel like you can’t rely on yourself to follow through, and everything takes longer than it should.
• You constantly feel behind and feel frustrated that you’re not living up to your potential.
The problem: you’ve been using productivity tools that don’t work for perfectionists.
When perfectionists use the same productivity tools as everyone else, we get in our own way.
Using popular productivity tools like to-do lists is what has been making you procrastinate, overthink and struggle to stay motivated.
This is why your business isn’t where you want it to be, even though you’re smart and have a lot of potential.
And this is why you’ve burned out in the past and have a fear of burning out again.
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.
Showing up consistently is easy when you start working with your perfectionist mindset, instead of against it.
You don’t need to be more motivated or more disciplined than you already are.
And you don’t need any more additional time to dedicate to your business.
You simply need productivity tools that get your perfectionist mindset working for you, instead of against you, so you can take action on what matters without burning yourself out.
The power of productivity tools that work for your perfectionist brain
When I started my business, I struggled to take consistent action.
As a perfectionist, traditional productivity tools only triggered my all-or-nothing mindset, leading to procrastination, overthinking and burnout.
It continued like this for years.
And I knew there had to be a better way.
So I developed three productivity tools designed to work with my perfectionist brain instead of against it.
These tools helped me overcome procrastination, stay focused and build my business without burning myself out – even though I had a lot of other things on my plate.
Once I saw how transformative these tools were in my own business, I began sharing them with my coaching clients.
The results were incredible:
- Their productivity skyrocketed without them needing to work harder or longer hours.
- Overwhelm disappeared and was replaced by motivation and clarity.
- They were able to take consistent action on their most important marketing tasks – even if they felt scared or uncertain.
Since then, I’ve taught these tools to over 1,000 perfectionist entrepreneurs, and the feedback has been the same: these tools are simple, sustainable and incredibly effective.
They don’t require you to become more disciplined or motivated.
Instead, they help you naturally have high levels of productivity because they’re designed specifically for how perfectionist minds work.
The 3 Perfectionist Productivity Tools
Traditional productivity tools weren’t built for perfectionists, which is why they’ve been holding you back. I developed three simple tools that work with your perfectionist mindset instead of against it:
1. Momentum Projects to help you prioritise and follow through on big ideas, even when there’s an endless list of things you want to get done.
2. Power Planning to create flexible weekly plans that prevent overwhelm and can actually be followed through on, even when you’re not motivated or something unexpected comes up.
3. Clean Rest to enable you recharge without guilt, unlock your full focus and avoid burnout.
When you work with your perfectionist brain you'll...
✔️ Say goodbye to overwhelm and procrastination
✔️ Take consistent action on your most important marketing tasks without burning out
✔️ Make smart business decisions without overthinking or second-guessing yourself
✔️ Make more money in your business without having to work harder or longer
✔️ Have enough time for dream projects like launching a podcast, app or YouTube channel
✔️ Take laptop-free vacations and mentally switch off when you’re not working
✔️ Have a real business that you are proud to tell others about
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.
Introducing...
Perfectionists Getting Shit Done (aka PGSD)
Take consistent action in your business without burning out
Perfectionists Getting Shit Done gives you the proven process that helps perfectionist entrepreneurs finally overcome procrastination, avoid burnout and say goodbye to imposter syndrome so they can create real momentum in their businesses.
Inside PGSD, you’ll get the tools, coaching and support to take consistent action in your business – whether that’s building your offer, growing your audience or launching your next thing.
Special Bonus: The Creative Cocoon
The Creative Cocoon is a course inside PGSD that helps perfectionist entrepreneurs feel safe to show up online and finally follow through on content creation – without overthinking, ghosting or burning out.
You’ll start by identifying your unique form of Spark Content – the kind of content that feels natural to make and actually sounds like you. When done in a way that’s true to you, Spark Content is the secret to creating high valuable content with ease.
Then you’ll enter Creative Overflow and build up your Spark Content Bank so you always have content to pull from, without the pressure to publish everything you create. This stage helps you find your voice, build confidence and create from a place of ease.
Once you’re in creative momentum, you’ll then set up your Power Publishing System so your content gets out into the world consistently, even when you’re tired, self-doubting or juggling real life.
Along the way, you’ll grow your emotional capacity to be visible and build your Content Creator Identity – so showing up doesn’t feel like a constant test of whether or not people like you. And you’ll feel safe being seen as the truest version of you.
Inside PGSD, you’ll be guided every step of the way – with structure, coaching and tools designed specifically for your perfectionist brain.
PGSD has helped 1,000 perfectionist entrepreneurs and counting...
“Before PGSD I wanted to open my acupuncture clinic but had been stopping and starting on it for so long. Within 6 months of joining PGSD I opened the doors to my clinic! Thanks to Power Planning I was able to oversee construction, hire staff and complete my graduate studies without burning out.”
– Shiopei (Acupuncturist), USA
“Before PGSD I knew a lot about running a successful business, but didn’t show up and implement it. In my first 4 weeks of using the PGSD Process and Power Planning, I launched my podcast and have been consistently publishing episodes in a way that feels so sustainable. I’ve also been consistent with my workouts, taken regular clean rest and stuck to my plans (even with big disruptions in my week).”
– Samara (Coach)
“Before PGSD, I was so stuck. Now I show up consistently and without DRAMA for my marketing and business tasks, and I feel joy in my life and business for the first time. I made $20K in my first year and then $9K in a single quarter – the most I’ve ever made in my business! Joining was a big financial leap for me and it paid off!”
– Kristen (Style Coach)
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.
What's inside PGSD
1. OUR SIMPLE, SUSTAINABLE PRODUCTIVITY PROCESS
Our step-by-step productivity process is designed to help perfectionists take consistent, meaningful action in their business. You’ll learn how to overcome overwhelm, make clear decisions, and focus on what truly matters – no matter your circumstances. Whether you’re balancing a full-time job, caring for little ones, have ADHD or are navigating a health condition, this process will help you create sustainable momentum and see real progress in your business.
2. WEEKLY GROUP COACHING CALLS
Our live group coaching calls are like 1:1 coaching – but better. You’ll get personalised guidance while learning from the breakthroughs of others. Plus, you’ll have instant access to our extensive library of call replays, which PGSDers often say is worth the investment alone. Popular coaching topics include: overcoming procrastination and imposter syndrome and how to avoid burnout without sacrificing progress.
3. PERSONAL FEEDBACK + SUPPORT
Whether you’re stuck on what to post, how to delegate to a VA, or feeling paralysed by self-doubt – you’ll be able to ask questions and get tailored guidance to move forward. We’re here to help you figure it out as you go.
4. ACCOUNTABILITY
We don’t let you disappear on yourself. Our system is designed to help you keep showing up – even when life gets busy and even when your perfectionist brain tries to stop you from showing up for your business.
5. OUR SUPPORTIVE COMMUNITY
PGSD is a judgment-free zone where you can connect with like-minded perfectionist entrepreneurs. Share your wins, struggles and breakthroughs in a safe space – and feel supported by a community that truly understands your journey. You’ll normalise your goals and find encouragement through every twist and turn of entrepreneurship.
6. LIFETIME ACCESS
You’ll have lifetime access to all the tools, weekly coaching calls and future updates. While you’ll experience momentum and breakthroughs in just weeks, having lifetime access means you’ll always have the support and guidance you need to keep taking consistent action, no matter what challenges arise.
Plus you get these incredible bonuses too
PGSD PRIVATE PODCAST
Stay inspired and supported on the go. The PGSD Private Podcast puts every coaching call replay at your fingertips so you can soak up breakthroughs, tools and self-trust whenever you need a boost.
30-DAY GET OUT OF YOUR OWN WAY CHALLENGE
A powerful jumpstart to help you build trust in your ability to follow through. You’ll create momentum fast – even if you’ve been stuck for months – and start showing up in your business with more confidence.
THE POWER PLANNING CHALLENGE
Alongside The Power Planning Course, you will also have on demand access to our popular 12 Week Power Planning Challenge. Build the skill of planning in a way that actually works with your perfectionist brain. You’ll learn how to follow through without burning out – and make progress even when life gets messy.
MORNING ROUTINE MASTERCLASS
Your mornings set the tone for your whole day. This class helps you create a routine that supports content creation, emotional capacity, and feeling grounded – without needing a 5am wake-up time.
The investment for PGSD…
One payment of $3,333 USD or 12 payments of $333 USD.
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.
MEET YOUR COACH, SAM LAURA BROWN
I know exactly how it feels to struggle with debilitating perfectionism. For 3 years, my business didn’t grow due to overthinking, procrastination and fear of failure. I felt stuck, frustrated and unsure if I’d ever be able to achieve my dream of leaving my accounting job and making a full-time income from my business
But everything changed when I learned how to work with my perfectionist mindset instead of against it. By creating tools that aligned with the way my brain works, I was able to stop overthinking, overcome procrastination and take consistent, meaningful action. As a result, I built a successful business that has made over $2 million – and I did it working just three days a week while raising my four little ones (including twins).
Now, as the founder of Perfectionists Getting Shit Done (PGSD) and host of the top-rated podcast The Perfectionism Project, I teach perfectionist entrepreneurs like you how to overcome procrastination, fear of judgment and burnout so you can create a business and life you’re proud of.
Inside PGSD, I’ll show you how to go from feeling stuck and overwhelmed to taking consistent action that grows your business – without taking up all of your time, draining your energy, damaging your health or sacrificing your relationships.
What will happen in your first 30 days inside PGSD:
You’ll finally start following through on your plans – without overthinking every step or forcing yourself to be someone you’re not.
In the first 30 days you can expect to:
• Overcome analysis paralysis by using our simple framework to prioritise tasks with ease.
• Take consistent action, even on tasks you’ve been procrastinating on or overthinking
• Experience guilt-free rest for the first time and see how it improves your focus and energy when you’re working.
• Stop wasting time on “busy work” and start focusing on tasks that truly grow your business.
• Feel less overwhelmed and more confident about where your business is heading.
• Trust yourself to follow through, building the habit of taking action even when it’s not perfect.
• Have clear marketing goals and a plan that aligns with your strengths and values.
• Feel supported every step of the way with coaching, accountability, and a community of perfectionist entrepreneurs like you.
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.
PGSD success stories from perfectionists like you...
“I stick to my plans no matter what, in the most sustainable way”
“Before PGSD I knew a lot about running a successful business, but didn’t show up and implement it. In my first 4 weeks of using the PGSD Process and Power Planning, I launched my podcast and have been consistently publishing episodes in a way that feels so sustainable. I’ve also been consistent with my workouts, taken regular clean rest and stuck to my plans (even with big disruptions in my week).”
– Samara (Coach)
“I got clear on my business goals + hit my highest earning quarter thanks to PGSD”
“Before PGSD, I avoided checking my revenue numbers, never mind setting money goals for my business. Thanks to the PGSD process, I finally took a look at my numbers and set clear revenue goals for the year. I reworked my offer to better serve my clients, and clarified how I want to grow my business. And all the work paid off – I’ve made last year’s income in my last quarter in PGSD!”
– Melissa (Coach)
“I’ve gotten more done in five weeks of Power Planning than in the past year and a half”
“I’ve gotten more done in 5 weeks of Power Planning than I have in the year and a half since I quit my corporate job. If you resonate with even three or four of the pain points Sam talks about, I highly suggest joining PGSD.”
– Dr. Melanie Bisson (Educational Consultant)
“I now have so much more trust in myself to move forward with my business”
“Before PGSD I would spend 10 hours video editing and I wasn’t making progress. Since taking the Aligned Marketing Workshop inside PGSD, I have a video with 1M views and others with 10k & 20k views. I have so much more trust in myself to just move forward with my business.”
– Arielle (Coach)
“Making more money and working less”
“Prior to PGSD, my art business was making no money at all. Thanks to my perfectionism I was too scared to put any of my art up for sale. In my first three months of using the PGSD process, I created my online art store, made my first sales and did this all while working fewer hours than I was before. The investment in PGSD is 100% worth it.”
– Rachel (Artist)
“I have the confidence to try new things”
“I’m a professional musician, and it’s taken me a while to be able to say that. Since I joined PGSD, I have found that I’m a lot more confident in trying new business things like being a professional musician, going all in on that instead of just letting it boil away in the background while I do other things. I have a lot more compassion and understanding for myself in what works for me and what doesn’t – I’ve come a really long way with the help of the PGSD process.”
– Morgan (Professional Musician and Outreach Specialist)
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.
Frequently Asked Questions
Enrollment is opening for one week only on 17 June 2026. If you’ve been thinking about signing up for PGSD, the upcoming enrollment will be the best time to sign up.
After coaching over 1,000 perfectionist entrepreneurs, I’ve found that perfectionism often manifests in business in five key Perfectionist Patterns:
- Overthinking
- Procrastination
- Burnout
- The All-Or-Nothing Mindset
- Fear of judgment
I didn’t think I was a perfectionist at first either – I thought I had a motivation problem because I didn’t feel “perfect enough” to be a perfectionist. But it turns out that perfectionism was what was stopping me from showing up consistently.
Yes! The PGSD productivity tools are specifically designed to work with your perfectionist mindset instead of against it. Our tools naturally reduce procrastination, overthinking and burnout by aligning your thought patterns with your goals. Unlike generic productivity methods, these tools also help you shift the hidden perfectionist tendencies that have been keeping you stuck, so you can take action consistently and sustainably – without burnout or extra effort
Inside the program you will also get coaching, personal support and accountability to get our productivity tools working for you. They are simple, straightforward and highly effective. We’ve successfully helped entrepreneurs from a wide range of industries as well as entrepreneurs who have ADHD, constant interruptions in their day, demanding clients, little ones to look after, a busy full-time job, a health condition or all of the above. They are clear and flexible productivity tools that are designed to support you as both a human and a business owner so you can get shit done in an aligned way without burning out or working around the clock.
You’re not alone. Most perfectionists feel this way before starting PGSD. That’s why the program is designed specifically for people who struggle with follow through. From our simple tools to the personal coaching and support you’ll receive, everything in PGSD makes it easy to take consistent action – even if you’ve never been able to before.
PGSD is designed for people who struggle with procrasti-learning. It’s not just another course to consume – it’s a program that gets you taking action immediately. The lessons are short, concise and focused on helping you implement what you learn right away. If you’ve ever felt stuck after taking other programs, PGSD will give you the tools and support to actually follow through and make meaningful progress in your business.
Yes, you’ll get personal support in PGSD. This includes:
- Weekly group coaching calls where you can get coached with the replay recording available for you to watch back
- Ask A Coach for quick, expert answers to any question you have
- Ongoing support in the PGSD Forum from our team and like-minded perfectionist entrepreneurs.
We’re here to help! Email us today at support@samlaurabrown.com
More PGSD success stories...
“My productivity skyrocketed as soon as I joined”
“In my first week of Power Planning, I committed to a solid morning routine, found the best time to schedule workouts (something that’s been on the back burner for many years), and found figuring out my needle moving tasks easy. I’m on schedule to complete the needle moving tasks in my sewing pattern business and I’ve planned clean rest activities I’ve never tried before!”
– Erin (Sewing Pattern Designer), Canada
“From serial quitter to a person who follows through with ease”
“I’ve quit a lot of projects before PGSD, but now when perfectionism comes up, I stick to things and push through. PGSD transformed how I excelled in my business, career, and post-graduate studies. I now make an additional $25K, and take regular vacations without bringing work along.”
– Kim (Cooking Blogger), Canada
“Creating consistent content without drama”
Prior to PGSD, I had been in business for eight years. I had made a little bit of money, but I had no goals and no actual plan. I spent a lot of time researching and learning and perfecting things, but not taking productive action.
And now, thanks to the PGSD process it’s a completely different story. I show up as a business owner, and I have clients and goals. I made $20K in my first year and made more than $9K in the first quarter of 2023 – the most money I’ve ever made in my business! Joining was a big financial leap for me and it paid off!”
– Kristen (Style Coach)
“PGSD gave me the courage to go all-in on my business”
“Before PGSD I was definitely scared of what it would be like to be ‘all in’ on freelancing, especially as I was going into a new industry. When I was 4.5 months into the program and Power Planning and I already felt like a different person. I used to wait for opportunities – afraid to go ‘all in’ in my business. Now I have a productivity process that has helped me do the ‘scary’ work to grow my business while taking time to rest. I made last year’s revenue in the first 9 months of this year and I’m just getting started”.
– Naomi (Web Designer)
“I completed something I’d put off for a LONG time”
“I just finished the Get Out Of Your Own Way Challenge and it’s helped me complete something that I’ve been thinking about for a long time and see it through. And that was just honestly really freeing. PGSD has been an awesome experience, and I’m excited to keep going with it!”
– Olivia Fox (Resume Writer and Editor)
“I built my full-time business with ease”
“Before PGSD, I knew a lot about marketing but wasn’t wasn’t making the money I knew I could in my coaching business. Since becoming a PGSDer I now take action consistently and take better care of myself. This is what has allowed me to take my business full-time with success and ease.”
– Aditi (Spiritual Business Coach)
Got a question about PGSD? We're here to help!
Ask your question about PGSD in the contact form and someone from our team will get back to you within 24 hours.
Alternatively, you can email your question to support@samlaurabrown.com.
Even more PGSD success stories...
“Finally have a productivity framework that supports my well-being“
“Before PGSD I was paralysed by perfectionism and self-doubt. I’m now completing the most important tasks to grow my income. PGSD has made my journey to success so much more enjoyable and I finally have a framework that supports my wellbeing.”
– Heenali ( Coach), United Kingdom
“From dreaming to making money”
“Before joining PGSD I had big dreams for my fashion design business but had made almost no money. Now that I’m in PGSD I actually implement my business ideas and have made more revenue than ever before! I wish I had joined PGSD earlier.”
– Estelle (Fashion Designer), France
“I made six figures and halved my work hours”
“Before PGSD I was chaos. I worked CONSTANTLY but I wasn’t getting any of the important stuff done like launching my sock knitting course. I started PGSD in January 2022 and have more than doubled my income. By June 2022 I had already made $125k. And I’m taking more time off than ever before. PGSD was a big investment and I have no regrets.”
– Natalie (Knit & Crochet Designer)
“I’ve had my highest earning month in my business”
“Since I joined PGSD, I’ve gone full-time in my business and tried lots of new, hard, and brave things. I did my first cold-call marketing day visiting veterinarian offices, planned my very first owner-centered event to help build the community, and created my social media strategy without overthinking it. I also had my highest earning month, which was more money than I’ve earned in a month from my old career!”
– Sammi (Dog Trainer)
“From so much doubt to a real business”
“Before PGSD I was in so much doubt about the business I wanted to start. What I’ve learned through PGSD has helped me get started and make money from my business. What I’ve learned has also transferred into other areas of my life! And this is just the beginning.”
– Mahima (Oracle Reader), Australia
“I was able to open my own clinic!”
“Before PGSD I wanted to open my acupuncture clinic but had been stopping and starting on it for so long. Within 6 months of joining PGSD I opened the doors to my clinic! Thanks to Power Planning I was able to oversee construction, hire staff and complete my graduate studies without burning out.”
– Shiopei (Acupuncturist), USA
“I’ve made more than 2x my revenue without burning out”
“I joined PGSD because I got to a point where I was a bit fed up of procrastinating and getting in my own way because of perfectionism – I was trapped in a cycle of overwhelm and burnout with my business.
Within 3 months of using the PGSD process my business made $140K – more than twice the revenue compared to this time last year! The best thing is I’ve been able to grow the business while enjoying my personal life. The investment in PGSD is well worth it.”
– Ann (Sustainability Consultant)
“I hit my yearly goal 7 months early + stopped feeling like an employee in my own company”
-“Thanks to the PGSD process, I hit my year’s revenue goal in less than seven months. In that time, I was also able to travel to seven different countries, and I was able to stay with my sick son at home for one month and still be focused and productive. If you feel like an employee in your own company, you definitely need to join us because this is something you will stop struggling with once you’re in PGSD. Joining is going to change your life and your business!”
– Eliška (Jewellery Store Owner + Coach)
“I had my first 5K month thanks to PGSD“
“When I signed up for PGSD, I was making less than $600 per month running my health coaching business as a side hustle. Since joining, I’ve taken my business full time! I’ve hit $5K months this year and have been able to take consistent action towards my goals without burning out!”
– Christy (Coach), USA
“From unrealistic goal-setting to hitting my first revenue goal early”
“Before PGSD, I’d been getting in my own way for so long that all my goals felt unreachable. My sales had plateaued for years and I just knew I could do better. After one week of Power Planning, I immediately saw a significant difference in how I show up in my business. And I hit my first quarterly revenue goal in 8 weeks – a whole month early!”
– Samantha (Real Estate Agent), USA
“Thanks to Power Planning I doubled my revenue”
“Before signing up for PGSD, I had a never ending to-do list and I didn’t have much to show for it. Thanks to Power Planning I’ve made last year’s income in my first six months in PGSD! I got a highly sought after position in a marketing agency, spoke at a virtual summit and am pitching clients and publications consistently too.”
– Erin (Copywriter)
“PGSD has improved my relationships too”
“Before PGSD, I didn’t know what I wanted to do with my life and found it hard to make decisions. Since I joined PGSD, I shifted careers and built my dream life as a digital nomad. I completed my dream studies, grew my business and YouTube channel, created and sold my first product, and now I’m launching my signature service. I know there’s much more to come.”
– Ximena (Menstrual Therapist)
Sign up for the PGSD Waitlist
Enrollment is opening for one week only on 17 June 2026. Sign up for the PGSD waitlist to find out more about the program and get ready to join us when doors open.