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The doors to PGSD are opening on 10 December 2023 at 6am New York Time. For one week only.
Join the waitlist to be notified first!
Stay organised with a beautiful colour-coded calendar you can actually stick to.
Value: $1,999
Create consistent success habits without falling off the wagon (no willpower required).
Value: $499
Easy answers on everything from client contracts to invoicing.
Value: $199
Kiss guesswork goodbye and confidently price your services.
Value: $199
Easily calculate how much you need to make to go full-time (tax included).
Value: $199
Know what fully booked looks like so you don’t take on too many clients.
Value: $199
Create a sales page that will make your offer sell itself without being slimy.
Value: $199
Confidently respond to any enquiry without staring at a blinking cursor.
Value: $199
Look professional with this easy step-by-step tutorial to create a custom email address for your website.
Value: $99
You’ll get instant access to everything when you join Perfectionists Getting Shit Done…
✔ You write and rewrite long to-do lists of business tasks you never start.
✔ You push off tasks because there’s no boss relying on you to get it done.
✔ You have notebooks full of ideas for your business that you haven’t done anything with.
✔ You fall behind on business tasks because you underestimate how long they’ll take.
✔ Working 3 extra hours when you told your partner you’d be done in 5 minutes.
✔ You do things like deleting Instagram off your phone to stop yourself procrastinating.
After coaching hundreds of perfectionists who are building businesses, I’ve discovered that…
Perfectionism and perfectionist thinking makes us get in our own way. The 5 signs of perfectionism are:
Getting out of your own way starts with planning properly as a perfectionist.
The PGSD Process covers everything perfectionist entrepreneurs need to do to get out of their own way…
Inside PGSD you’ll be planning properly as a perfectionist, following through with your plans 80% of the time and resting without guilt.
Your perfectionist mindset will be on your side and you’ll be making more money more easily.
PGSD is open for enrollment from 6am New York time on 10 December 2023 until 11:59pm New York time on 17 December 2023.
Your coach, Sam Laura Brown
@perfectionismproject
STEP 1. PLAN PROPERLY AS A PERFECTIONIST
When perfectionists follow the same planning advice as everyone else, we get in our way. That’s why your first steps inside PGSD will be setting your 12 month Growth Goal and making the Three Month Commitment to Power Planning.
STEP 2. FOLLOW THROUGH WITH YOUR PLANS 80% OF THE TIME
You can make A LOT of money in your business without following your weekly plans perfectly. We aim for 80% follow through as it’s more than enough to achieve our Growth Goals and build back our self-trust.
STEP 3. REST WITHOUT GUiLT AND REPEAT
The more clean rest you get, the less you’ll procrasti-work and the more money you’ll make. Plus you’ll find it easier to do the scary marketing tasks you’ve been putting off and implement your genius business ideas, even when you’re not motivated.
✔ Making more money more easily
✔ Posting confidently and consistently on social media even when you don’t feel motivated
✔ Planning your week properly, knowing exactly which tasks to work on
✔ Following through with the plans in your calendar 80% of the time (or more)
✔ Making important business decisions without second guessing or overthinking
✔ Finishing each day feeling accomplished and organised
✔ Being kind to yourself in a way that makes you more productive (not less)
✔ Getting clean rest and being present in your personal life
✔ Sticking to the deadlines you create for yourself, even when you don’t have to
✔ The PGSD Process (On Demand Access For 12 Months)
The PGSD Process covers everything perfectionist entrepreneurs need to do to get out of their own way and make more money more easily. It’s taught via 10 modules (each module has 4 x 15 minutes videos).
As part of the PGSD Process, you’ll also have complete access to The Power Planning Course and all of its bonuses such as:
Using the tool of Power Planning allows us to exponentially support you in a deeper way to release your perfectionism handbrake and plan properly as a perfectionist.
✔ 12 Months Access to Group Coaching Calls Every Week
Every week you’ll watch other PGSDers get in depth coaching on the same planning, productivity and persistence problems that have been making you get in your own way in your business. And you’ll have the opportunity to get coached too!
The weekly group coaching calls give you the opportunity to get the support you need to get out of your own way so you don’t stay stuck or fall off the wagon – for instance, if you know a launch is coming up and you’ll need that extra support you can submit for coaching. Our call times accommodate a wide range of time zones. You’ll be able to be coached and watch others get coached every week.
✔ PGSD Private Podcast (Listen To Coaching Call Replays Easily)
We started the PGSD Private Podcast because our PGSDers were telling us that watching others getting coached is one of the most valuable parts of being in PGSD – but they didn’t have enough time to do it.
With the PGSD Private Podcast you’ll be able to listen to the coaching call replay recordings – when you’re driving to work, walking your dog or doing your grocery shopping.
Plus: You’ll have access to more than 200 coaching call replays.
✔ 24/7 Access To Support Via The PGSD Forum
When you’re doing the real work to get out of your own way, questions come up. With 24/7 access to peer coaching as well as support from our Community Managers, you’ll never feel confused or left with unanswered questions.
Many of our PGSDers are introverts and find that PGSD is the first place they could easily make friends who love business and personal development just as much as they do.
You can begin this 30-day Challenge on 1 January 2024 or at a date that suits you. You’ll be supported every step of the way from Sam, private forum support, workbook and additional coaching calls too!
Think of it as your chance to reset and take control of the end of your year. After working with perfectionist entrepreneurs for years, I know how to help you hit the ground running and truly get what you came here for. Consider this as your fast track to tangible returns.
The investment for PGSD is one payment of $4,440 USD or 12 monthly payments of $444 USD.
This includes on-demand access for 12 months to the PGSD Process (10 modules), The Power Planning Course, weekly coaching calls, the PGSD Private Podcast, support via the PGSD Forum and the 30-Day Get Out Of Your Own Way Challenge.
The doors to PGSD will open to new students for one week on 10 December 2023.
PGSD is open for enrollment from 6am New York time on 10 December 2023 until 11:59pm New York time on 17 December 2023. Join the waitlist today.
✔ You’re ready to get out of your own way (and you’re prepared for it to be uncomfortable).
✔ You’re committed to spending three months using Power Planning (this involves working from a digital calendar).
✔ You’re making money in your business (but not the money you want)
✔ You know that hearing others getting coached can be just as impactful as getting coached yourself (if not more)
✔ You have enough understanding of the next steps to build your business (you’re just not doing it).
✔ You’re a full-time or part-time business owner and you’re committed to building your business.
❌ You’re just looking for more information about perfectionism and you’re not ready to do the real work to get out of your own way.
❌ You’re only willing to try Power Planning for a week or two.
❌ You don’t get value from hearing others get coached and you need to get coached every week.
❌ You don’t know anything about how to build your business and you’re looking for marketing strategies.
❌ You don’t have a business and you’re not interested in building a business of your own.
“Before signing up for PGSD, I had a never ending to-do list and I didn’t have much to show for it. Thanks to PGSD I’ve made last year’s income in my first six months! After joining PGSD, I’ve started to plan properly as a perfectionist andI have released my perfectionism handbrake. I’m doing so many more courageous things and I am making more money than I ever have.
– Erin (Copywriter), USA
“Before PGSD I was chaos. I worked CONSTANTLY but I wasn’t getting any of the important stuff done like launching my sock knitting course. I started PGSD in January 2022 and have more than doubled my income. By June 2022 I had already made $125k. And I’m taking more time off than ever before. PGSD was a big investment and I have no regrets.”
– Natalie (Knit and Crochet Designer), USA
“Before joining PGSD, I was burned out, spent hours procrastinating and hated marketing my business. This helped me see how I wanted to change this. I followed through on 85% of my plans. In my 5th month in I was hitting $30K months consistently (from $5K months before) and more than 100K new TikTok followers!”
– Morgan (Digital Creator), USA
Yes – it’s a coaching program! We always make sure that we are meeting the demand for individual coaching on our group coaching calls. The bigger our community gets, the more coaching opportunities we offer.
Yes – most perfectionists are lurkers!
Many of our most successful PGSDers weren’t on the coaching calls and didn’t post in the forum, ever. They were just following the PGSD Process and getting the coaching they needed through the coaching call replays (available on the PGSD Private Podcast)
Obviously, the support and accountability is there if you want it – and many PGSDers do – but the magic of PGSD is available to you regardless of whether you’re on the live calls and posting in the forum or you prefer to learn from the shadows.
Hear from Samantha Mackey, a PGSDer who hit her first quarterly revenue goal eight weeks early even though she decided not to attend the coaching calls:
“Before PGSD, I’d been getting in my own way for so long that all my goals felt unreachable. My sales had plateaued for years and I just knew I could do better. After one week of PGSD I immediately saw a significant difference in how I show up in my business. And even without getting coached, I hit my first quarterly revenue goal in 8 weeks – a whole month early!”
Let’s be real – your productivity struggles impact your partner more than just about anyone else. Late nights, early mornings and no time off tends to take its toll on a relationship. Not to mention the broken promises that you’ll only be working for ‘5 more minutes’. Why wouldn’t they want you to release your perfectionism handbrake so you can get more done in less time without burning out (and be making more money too)?
Hear from Natalie Koons, a PGSDer was able to halve her working hours (whilst scaling to six figures) and spend more quality time with her husband than ever before:
“Before PGSD I was chaos. I worked CONSTANTLY but I wasn’t getting any of the important stuff done like launching my sock knitting course. I started PGSD in January 2022 and have more than doubled my income. I have already made $125k in 2022 so far. And I’m taking more time off than ever before. PGSD was a big investment and I have no regrets.”
All business programs require consistent action in order to get results. And that’s pretty damn hard to do when your perfectionism handbrake is on! That’s why releasing your perfectionism handbrake is the smartest thing you can do for your business.
PGSD is designed to fit into your work week alongside other business programs (such as a marketing program). And the truth is – if you’re not as productive as you could be, you won’t be getting results from any other program anyway. Releasing your perfectionism handbrake must come first.
The reason you don’t have this dialled in is because of your perfectionism handbrake.
Hear from PGSDer Morgan Rae who went from $5k months to $30k months inside PGSD simply by learning how to release her perfectionism handbrake…
“Before joining PGSD, I was burned out, spent hours procrastinating and hated marketing my business. With PGSD I started following through on 85% of my plans. In my 5th month inside PGSD I was hitting $30K months consistently (from $5K months before) and more than 100K new TikTok followers!”
The doors to PGSD will be opening again on 10 September 2023 at 6am New York Time
Yes, PGSD is only for business owners. This way, we can ensure that everything we coach on during our weekly coaching calls is relevant to all PGSDers.
Inside PGSD we support artists, coaches, photographers, graphic designers, stylists, writers, ecommerce store owners, real estate agents, dancers, consultants, copywriters, therapists and more.
PGSD is best for entrepreneurs who on the journey of scaling from around $30k per year to $100k per year.
Let’s say you’re about to do a launch but you’re feeling a lot of pressure and can’t stop overthinking your social media content.
Come to a weekly coaching call and put your hand up for coaching. The PGSD coach will coach you and uncover the perfectionist blindspots that have been making you get in your own way.
And you’ll leave the call knowing what the hidden problem was and how to solve it (in a way that will actually work for your perfectionist brain).
You’ll get 12-month access to PGSD and can work through all of the materials at your own pace.
On average, our most successful PGSDers spend:
The investment for access to PGSD is $4,440 USD or 12 monthly payments of $444 USD.
This includes on-demand access for 12 months to the PGSD Process (10 modules), The Power Planning Course, weekly coaching calls, the PGSD Private Podcast, support via the PGSD Forum and the 30-Day Get Out Of Your Own Way Challenge.
The doors to PGSD will open to new students for one week on 10 September 2023.
PGSD is open for enrollment from 6am New York time on 10 September until 11:59pm New York time on 17 September 2023. Join the waitlist today.
If you’re paying in full and need to pay on multiple cards, email support@samlaurabrown.com for the instructions.
Note: We do not offer refunds.
The doors to PGSD close strictly at 11:59pm New York Time on 17 December 2023.
PGSD gets perfectionist entrepreneurs out of their own way.
It will work for you if…
Inside PGSD you’ll master planning properly as a perfectionist, following through with your plans 80% of the time and resting without guilt.
This will have you making more money in your business more easily.
Here are the topics specifically covered in the PGSD Process:
Module 0: Perfectionism
Module 1: Growth Goal
Module 2: Power Planning
Module 3: Clean Rest
Module 4: Overwhelm
Module 5: Procrastination
Module 6: Burnout
Module 7: Self-Trust
Module 8: Self-Image
Module 9: Self-Confidence
Step 1. Power Hour
In your weekly Power Hour you’ll put your clean rest and needle moving tasks in your digital calendar and create simple contingency plans that make it easy to get everything done without feeling overwhelmed.
You’ll know exactly which tasks to leave for the future and will start your week feeling on top of your business, even when you’re got a lot of other things on your plate.
Step 2. Little Tweaks
Every day you’ll spend a little bit of time tweaking your calendar so you can get everything done without feeling behind or burning out, even if something unexpected comes up.
You’ll know when changing your plans is self-sabotage and when it’s the right thing to do.
Step 3. Weekly Review
At the end of the week you’ll do a brief weekly review to discover what worked, what didn’t work and what to do differently so next week’s plans are even easier to follow through on.
This is also when you’ll uncover the exact work you need to do on your perfectionism so you can work through it with the other tools in the PGSD Process or with a PGSD coach on one of our weekly calls.
Everything is on the PGSD website, our PGSD forum (this is not a Facebook group) and the PGSD Private Podcast (you can listen on most popular podcasting apps). We use Zoom for our coaching calls.
We’ve made sure everything can be accessed easily on your phone so that you can work through PGSD even if you have very little dedicated time to sit down at your laptop.
Most PGSDers notice they’re starting to get out of their own way (and make more money) within 4 weeks of beginning to plan properly. And our most successful PGSDers are noticing a DRAMATIC difference in how they’re showing up for themselves and their business by this time.
Ask your question about PGSD in the contact form and someone from our team will get back to you within 48 hours.
Alternatively, you can email your question to support@samlaurabrown.com.
“I made six figures and halved my work hours”
“Before PGSD I was chaos. I worked CONSTANTLY but I wasn’t getting any of the important stuff done like launching my sock knitting course. I started PGSD in January 2022 and have more than doubled my income. By June 2022 I had already made $125k. And I’m taking more time off than ever before. PGSD was a big investment and I have no regrets.”
– Natalie (Knit & Crochet Designer), USA
“I built my full-time business with ease”
“Before PGSD, I knew a lot about marketing but wasn’t wasn’t making the money I knew I could in my coaching business. Since becoming a PGSDer I now take action consistently and take better care of myself. This is what has allowed me to take my business full-time with success and ease.”
– Aditi (Spiritual Business Coach), Netherlands
“Creating consistent content without drama”
“Before PGSD, I was so stuck. I now show up consistently and without DRAMA for my marketing and business tasks, and I feel joy in my life and business for the first time. I’ve already made $20K inside PGSD – the most I’ve ever made in my business! Joining was a big financial leap for me and it paid off!”
– Kristen (Style Coach), USA
“I’ve made more than 2x my revenue without burning out”
“Before joining PGSD, I was trapped in a cycle of overwhelm and burnout with my business. PGSD helped me stop being confused – I had breakthroughs in my first week. Within 3 months, my business made $140K – more than twice the revenue compared to this time last year! The best thing is I’ve been able to grow the business while enjoying my personal life.”
– Ann (Sustainability Consultant), Australia
“Making more money and working less”
“Prior to PGSD, my art business was making no money at all. Thanks to my perfectionism I was too scared to put any of my art up for sale. In my first three months of PGSD, I created my online art store, made my first sales and did this all while working fewer hours than I was before. The investment in PGSD is 100% worth it.”
– Rachel (Artist), USA
“Thanks to Power Planning I doubled my revenue”
“Before signing up for PGSD, I had a never ending to-do list and I didn’t have much to show for it. Thanks to Power Planning I’ve made last year’s income in my first six months in PGSD! I got a highly sought after position in a marketing agency, spoke at a virtual summit and am pitching clients and publications consistently too.”
– Erin (Copywriter), USA
“I went from $5K to $30K months in 5 months, thanks to PGSD”
“Before PGSD, I was burned out, spent hours procrastinating and hated marketing my business. PGSD helped me see how I wanted to change this, and even without getting coached, the accountability was so strong that I followed through on 85% of my plans. In my 5th month in PGSD, I was hitting $30K months consistently (from $5K months before) and more than 100K new TikTok followers!”
– Morgan (Digital Creator), USA
“Making more money while parenting the way I want”
“PGSD was my first time spending money on coaching, and it has been invaluable. I now Power Plan every week and stick to my plans. I’ve made more money with my two businesses each year since I joined, all while caring for my children in the way I wanted to – $30K the first year and $40K last year!”
– Jennifer (Photographer and Publisher), USA
Click play to find out more about the Full-Time Formula
Stay organised with a beautiful colour-coded calendar you can actually stick to.
Value: $1,999
Create consistent success habits without falling off the wagon (no willpower required).
Value: $499
Easy answers on everything from client contracts to invoicing.
Value: $199
Kiss guesswork goodbye and confidently price your services.
Value: $199
Easily calculate how much you need to make to go full-time (tax included).
Value: $199
Know what fully booked looks like so you don’t take on too many clients.
Value: $199
Create a sales page that will make your offer sell itself without being slimy.
Value: $199
Confidently respond to any enquiry without staring at a blinking cursor.
Value: $199
Look professional with this easy step-by-step tutorial to create a custom email address for your website.
Value: $99
You’ll get instant access to everything when you join Perfectionists Getting Shit Done…
Click play to find out more about the Full-Time Formula